Individual Sentiment Bringing the Idea to Life

Founded in Paris in 2009 by fashion designer Yoko Ito – three years before her shoe brand IS, Individual Sentiment approaches clothing as an abstract creation, who aims to elevate the human spirit and reveal one’s interior world. 

Individual Sentiment’s creations are timeless, anti-materialistic, and minimalistic. Pieces – coats, t-shirts, stoles, pants – range in a monochromatic palette going from black to white, to grey – albeit, a rich grey, a city grey, a sky grey, full of nuances, deepened by the lines of each garment.